You see, Laura and I live in Wyoming with our wrinkle dog who doesn't think she's a dog.
Before Laura and I married, I'd already new that I wanted a constant challenge in what I do on a daily basis -- work. The idea of doing the same thing over and over again was not for me. As someone once said on the subject... "I'd rather rip my head off and pour rocks down my neck than do that".
Laura nd I have built dozen's of businesses from scratch in 9 states. One thing that is a constant in any business is the need for customers, or clients. So, no matter if it was a construction business or a bio-recovery business we always needed paying customers, that is how the doors stay open and the wolf stays away from the door.
Once we discovered methods that worked for marketing and acquiring customers the methods are fundamentally the same for every business. Oh, there are tweeks and special charicteristics for every business, but it all boils down to putting your message in front of the right people, enough of the right people, so that they get to know and trust you, then they will buy from you.
This is the part of business that I absolutely love to do. I have studied master marketers and copyrighters such as Dan Kennedy, Roy Garn, Robert Collier even Aristotle, who's formula for the marketing process is still the proven psychology in getting a prospect to become a customers.
It is all very fascinating!
From the desk of David
Dear Friend,
I get a lot of people who ask, "Hey, David, what does it really take to put my marketing efforts on autopilot?"
They assume that to build a huge business they are going to need to spend an incredible amount of time and/or money to do that. That just is not true. Every business that I have started had 2 coinciding goals -- to make more money with less time.
If your goal is to spend more time and spend more of your time working your business, then I am not the one who can help you. On the other hand if you would like to be spending more time with your families or on the golf coarse or pursueing some other passion of yours, I am sure that we can put our heads together and make that happen for you, no matter what your business is.
Once you fill out the form below you will gain access to more information about how and what we do for our clients every day.
I look forward to talking to you very soon.
Hotel Room in Europe with Laptop setup for some marketing work.
Right now we don't own any businesses that require us be in any geographic location.
We have a few dozen websites that are generating consistant income, and our consulting businesses across the U.S. can all be done via phone and internet.
If the picture was more clear you would be able to make out 'Lot Polish Airlines' on the building out the window. We stayed right across from the Palace of Culture and Science in Warsaw.
Just a small note here about one of the largest benefits of effective marketing
We learned long ago that making a widget, or providing a service or product is the easy part of business. The real separation between successful businesses and ones that are always struggling is in the marketing.
Once we started putting this together in the early 1980's was when things really got fun and profitable.
